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Monday, 12 February 2018

(The Star) Projects prove a hit among Johoreans and foreigners

JOHOR BARU: Property developer S P Setia had an excellent start in 2018 with two new launches in Johor this January.

True to its LiveLearnWorkPlay development philosophy, S P Setia enjoyed resounding success for both launches which saw all international lots allocated for Pelangi Boulevard being snapped up within the hour it was previewed to the public.

The launch of its Bellina collection also saw potential buyers lining up a day before the event in anticipation of the exclusive preview.

S P Setia general manager Zulfakar Abdullah said the 12ha developement in Bukit Indah offered double-storey terrace houses with a gross development value (GDV) of RM72.29mil.

“The freehold 20’x70’ homes offer modern layouts which are stylish and practical, where each unit comes with four bedrooms and four en-suite bathrooms.

“Registering the high ceiling feature at the living and dining areas, all 97 Bellina homes promote a greater sense of spaciousness with their open-plan layouts,” he said.

He added that with a built-up area starting from 1,939 sq ft, the attractive price of RM680,680 onwards was value for money as it was located near numerous conveniences such as Tesco, Legoland Malaysia, Columbia Asia medical hub, AEON Bukit Indah and Medini Iskandar Malaysia.


Potential buyers getting insights on the Bellina homes at the launch.



Zulfakar said the Bukit Indah township was a home to an award-winning 20 acre town park, whereby each precinct had its own individual park specially created for the residents to enjoy the lush greenery of the S P Setia development.

“We had resounding success with our recent ‘Jom Pindah’ campaign and the fact that the launch of the Bellina homes was also well-received, proves that the Setia brand is still growing strong here in Johor.


“We will continue to reach out to our target market primarily made up of first home buyers as well as Johoreans working in the neighbouring Singapore,” he added.

According to Zulfakar, the recent launch of Pelangi Boulevard, a commercial development in Taman Pelangi of Johor Baru, was also well-received among those looking for a good investment within the area as well as small businesses looking for expansion.

“The freehold shop offices come with a land area of 24’x75’ with the built-up area of 5,330 sqft (three-storey unit) and 7,065 sqft (four-storey unit).

“For those who need a bigger area, our corner units are available with a built-up area of 10,116 sqft onwards,” he said, adding that since its establishment in 1974, Taman Pelangi is a fully mature township and is synonymous with Johor Baru’s progressive march into positioning itself as one of the nation’s economic leaders.

Zulfakar said Pelangi Boulevard was also easily accessible via the Tebrau highway, Eastern Dispersal Link Expressway (EDL) as well as the North-South Expressway (NSE).

The pricing for the shop offices is from RM2,908,800 onwards for the three-storey units and RM3,888,800 onwards for the four-storey units.

Interested buyers can call 07-241 2255 or email bij-sales@spsetia.com to get more information on the Bellina collection.

For details, call 07-333 2255 or email pelangi-sales@spsetia.com